Pilates By Ky

I led a brand photo shoot in Seaside, Florida featuring Pilates by Ky’s pop up Pilates services and The Green Stream’s organic smoothies and juices. From planning the outfits, curating the aesthetic, and mapping out the key shots, I built a shoot that was not only visually cohesive but also aligned with each brand’s identity!

My role as creative director and photographer was to:
- Guide the visual storytelling so each photo felt elevated yet approachable
- Plan shot lists and styling to highlight both the truck’s unique presence and the coastal energy of Pilates by Ky
- Bring together two brands into one seamless, lifestyle-driven moment

The result consisted of a photo shoot that captured connection, wellness, and community in a way that feels both coastal, happy, and bright. I love being in spaces where I can merge art direction with creative strategy to help brands stand out and tell their story beautifully- especially in the wellness industry. Truly my passion!