Influencer Coordinator & Graphic Design
Event Marketing · Influencer Outreach · Graphic Design
In May 2025, I worked with Meltin Margs, a new margarita and music festival launching its first year in Chicago, IL! I led influencer outreach, connecting with local creators to support ticket sales ahead of the event through strategic collaborations and brand-aligned messaging. Alongside that, I produced graphic design concepts for social media, creating engaging visuals that captured the festival’s vibrant, summery energy and helped shape its digital identity during its debut season.
Influencer Outreach:
I researched Chicago-based creators via TikTok, Instagram, and YouTube, and reached out accordingly using this message. I focused on highlighting the value proposition clearly, and kept the tone fun, confident, and easy to say yes to. The result was a series of successful collaborations that amplified the festival's launch and aligned with Meltin’ Margs’ playful, summery brand identity.
